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OEM Channel Marketing Manager

Primary Location US, Texas, Plano Additional Location(s) Remote United States Date posted 11/03/2021
Apply Now Job ID: JR0025761

Job Title:

OEM Channel Marketing Manager

Role Overview:

We're looking for an experienced Channel Marketing team member with digital marketing experience to plan and execute channel specific marketing programs to drive growth through our top PC maker partnerships.

This role will interface with partners as well as a cross functional team to maximize acquisition marketing efforts, customer journeys and best in class go to market strategies.

The ideal candidate will be someone with a successful track record in online marketing, have a test and learn mindset, proficient with data and comfortable working in a partner environment. This role will be expected to develop and measure results for effective marketing strategies and plans to drive growth.



Company Overview

McAfee is a leader in personal security for consumers. Focused on protecting people, not just devices, McAfee consumer solutions adapt to users’ needs in an always online world, empowering them to live securely through integrated, intuitive solutions that protects their families and communities with the right security at the right moment.

About the role:

This role will interface with partners as well as a cross functional team to maximize acquisition marketing efforts, customer journeys and best in class go to market strategies.

  • Plan and propose go-to-market, acquisition, and engagement strategies to top partners

  • Influence and collaborate with our partners to design and execute tactical plans that achieve mutual strategic goals based on data.

  • Work with UX and Product Management teams on the end-to-end user journeys optimizing the messaging, engagement, and monetization opportunities.

  • Understand key insights to drive test and learn experiments, leveraging partner and channel touchpoints

  • Be the interface to our partners to provide thought leadership and expertise

  • Understand the Partner's consumer marketing strategies, identify where & how McAfee adds value

  • Work cross functionally to bring new products and features to market with partners, enabling optimal monetization opportunities

  • Lead programming of targeted investments and campaigns, working closely with partners to execute, sharing best practices and successful strategies.

  • Develop campaign calendars, marketing toolkits and other resources to drive discoverability and engagement with users within partner environments. 

  • Deliver quarterly marketing plans to meet strategic goals and forecasts

  • Work closely with Partner Account Teams in aligning strategies and priorities, maximizing opportunities to retain the account base

  • Report on key partner performance metrics, new business opportunities and preparation of quarterly business reviews.

About you:

  • You have 8+ years of performance-based marketing experience, working in a software, or subscription business with partners a plus.

  • You have customer management experience with planning and executing go-to-market strategies and optimizing the customer journey.

  • You understand consumer behavior, web technology, optimization of conversion funnels, online subscriptions, web analytics, and merchandising.

  • You test & learn and use data to promote decisions.

  • You collaborate internationally across different teams.

  • You understand and work well within complexities of a global company.

  • You have proficiency working and visualizing data points and using them to drive actions and decisions.

  • You want the opportunity to enhance a global company with millions of active subscribers and have fun doing it.

Company Benefits and Perks:

We work hard to embrace diversity and inclusion and encourage everyone at McAfee to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.

  • Pension and Retirement Plans
  • Medical, Dental and Vision Coverage
  • Paid Time Off
  • Paid Parental Leave
  • Support for Community Involvement

We're serious about our commitment to diversity which is why McAfee prohibits discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.

For Colorado Residents the starting salary for this position is $106,000.00

Apply Now

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