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Sr. Product Manager- Profile

Primary Location US, California, San Jose Additional Location(s) US, Texas, Plano Date posted 10/03/2021
Apply Now Job ID: JR0024682

Role Overview:

Are you passionate about building products that help secure our digital footprint? Do you excel in a that presents unlimited opportunities to solve customer problems? As a Sr. Product Manager - Profile, you will manage the profile graph of our customers, prospects and visitors. You will also lead the strategy for our CDP, life cycle. If you love working with data this is for you!

We're looking for a Sr. Product Manager to join our eCommerce product team. You will help build an outstanding digital marketing platform to acquire and retain existing customers using an omni-channel strategy with emails, push notifications, and landing pages by an integration of 3rd party technologies and home grown platforms. You can expect to lead major features and projects on the platform while working with an open and collaborative team. Your primary focus will be on foundational platform capabilities– our Subscription Management Platform and Customer Data Platform (CDP).

As a product leader, you will apply your product management craft, customer obsession, and deep technical experience with e-commerce and data platforms to this exciting transformative opportunity. Reporting to the Director of Platform Product and Marketing Technology, turn your experience, insights and ideas into reality by working with engineering, data science, analysts, design, and product / marketing leaders to provide platform capabilities that directly affect our customer experience.

About the role:

  • You will help build an excellent digital marketing platform – map customer journeys for user acquisition and retention to our MarTech capabilities to create a personalized user experience
  • You will oversee the product vision and roadmap for our Subscription Management and Customer Data Platforms
  • You will lead the profile standardization initiative that includes, taxonomy, lifecycle, custom attributes and events that can help enrich the profile.
  • You will promote these platforms across the organization to improve adoption and use insights to further evolve and improve the product Improve the modernization of our e-commerce / subscription platform to support our growing SaaS business model
  • You will demonstrate expertise with customer data platforms, including: instrumentation and collection, identify graph and customer profile, profile enrichment and data governance, segmentation and audience activation, and routing / distribution of data
  • You will be a domain expert, trusted partner, and internal source of truth for leadership on CDP and lifecycle.

About you:

  • You have 5+ years of experience working with Marketing Technology platforms (Adobe, Salesforce, Oracle) and working with email systems, CMS, DMPs, CDPs, Analytics and A/B testing infrastructure
  • You have experience with data collection and distribution mechanism such as UI instrumentation, API, event publishing etc.
  • You have a successful track record with end-to-end product management craft – from vision to execution through Go To Market and obsolescence.
  • You are comfortable with mentoring engineering teams through change.
  • You have expertise with e-commerce and customer data platform domains Customer obsession, curiosity, and data-driven.

Company Overview

McAfee is a leader in personal security for consumers. Focused on protecting people, not just devices, McAfee consumer solutions adapt to users’ needs in an always online world, empowering them to live securely through integrated, intuitive solutions that protects their families and communities with the right security at the right moment.

Company Benefits and Perks:

We work hard to embrace diversity and inclusion and encourage everyone at McAfee to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.

  • Pension and Retirement Plans
  • Medical, Dental and Vision Coverage
  • Paid Time Off
  • Paid Parental Leave
  • Support for Community Involvement

We're serious about our commitment to diversity which is why McAfee prohibits discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.

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